How Did This Travel Fair Run Out of Space Months Before It Opened | Trade Show | ITF | Volkan Ataman
Exclusive interview with Volkan Ataman, CEO of Dream Project, in conversation with Travel And Tour World, at ITF. Key Highlights: 1. Volkan Ataman shares that ITF retained 90% of last year's participants and grew by 40% this year, with the fair now completely sold out, not a single square meter of exhibition space remaining. 2. The fair sold out its entire exhibition space two and a half months in advance due to overwhelming exhibitor demand. 3. Now in its 4th edition, ITF became an international fair in its 3rd year and will host 17,000 tourism professionals over two days. 4. The fair's global communication campaign runs across 100 countries, supported by a host-buyer program featuring 300 outgoing travel agents and 345 tour operator and DMC company owners. 5. This host-buyer program will generate around 8,000 virtual business meetings across two days of the fair. 6. Alongside the exhibition, ITF hosts the city's biggest tourism summit, featuring 83 speakers across 18 sessions, including the Chairperson of GCTG and Chairperson Otrek. 7. Beyond business, the fair emphasizes networking through a Bosphorus tour and the ITF Club Party, bringing together 1,000 guests from the travel trade. 8. Volkan Ataman highlights Istanbul's strategic position connecting Asia and Europe as a key draw for international tourism professionals. 9. Due to high demand, ITF Istanbul is expanding in 2027, increasing its exhibition space to 24,500 square meters to accommodate a larger number of exhibitors and visitors. About Travel And Tour World: Travel And Tour World is a global travel media platform covering travel, tourism, hospitality, aviation, MICE, cruise, and luxury travel, with readership across 195 countries. [ITF, Istanbul Tourism Fair, Turkey travel fair, tourism trade show, Volkan Ataman, Dream Project CEO, travel industry news, B2B tourism, travel summit Istanbul, host buyer program, tourism professionals networking, travel agents tour operators Istanbul, Bosphorus tourism event, Istanbul tourism fair 2027 expansion, international travel fair Turkey] #ITF #IstanbulTourismFair #TurkeyTravel #TourismTradeShow #VolkanAtaman #DreamProject #TravelIndustry #B2BTourism #TravelSummit #TravelAndTourWorld